RO Privacy Statement

Welcome to the RifleOutfit (RO) website. By using the RO website you agree to be bound by its Privacy Statement (as explained below), Customer Support, Disclaimer, Legal Notices, Terms and Conditions, and that appear elsewhere on the RO website.

This privacy policy lets you know what information we collect, how we may share that information, and your choices regarding the sharing of your information. This policy applies to RO website where we collect personal information.

As RO continues to improve the services products and features we provide, this policy is subject to change.

Our Privacy Commitment to Our Customers

We value the relationship we have with our customers and are committed to providing the highest quality of privacy information handling practices. We take great care in safeguarding your personal information and in complying with all applicable federal and state privacy laws and RO internal standards and processes.

Information Collected

As part of your interaction with RO, we may collect personal information such as:

  • Contact information, including name, mailing address, phone number and e-mail address
  • Purchase information, including credit card number, billing and/or shipping information

We may also collect demographic information such as, date of birth and product preferences.

Uses of Your Personal Information

We use the personal information you provide for purposes including, but not limited to:

  • Fulfilling requests for products, services or information
  • Tracking and confirming online orders
  • Delivering ordered products
  • Providing customer services
  • Administering surveys
  • Offering new products and services
  • Improving the effectiveness of our Web sites, our marketing endeavors and our services and offers
  • Conducting research and analysis
  • Sending marketing communications
  • Performing other business activities as needed, or as described elsewhere within this Policy

Information From/About Friends or Family

If you provide us information about others, or if others give us your information, we may store that data and will only use that information for the specific reason it was provided. Examples include providing a friend's shipping address, e-mailing our weekly ad to a friend, and e-mailing friends a link to your Wish List.

Sharing of Personal Information

RO does not sell, rent or trade your personal information to third parties.

We may need to share your personal information with certain third parties such as our agents, service providers and other representatives acting on our behalf for limited purposes. For example, we may share personal information to third parties to perform services on our behalf such as:

  • Fulfilling our customers' orders
  • Sending RO communications
  • Delivering packages
  • Conducting research, analysis or administering surveys
  • Sending regular mail and e-mail on behalf of RO
  • Processing credit card payments
  • Providing chat functions

The third parties with whom we conduct business are authorized to use your information only to perform the service for which they are hired. They are required to abide by the terms of our Privacy Policy including taking reasonable measures to ensure your personal information is secure.

From time to time, we may be required to share personal information in response to a valid court order, subpoena, government investigation, or as otherwise required by law. We also reserve the right to report to law enforcement agencies any activities that we, in good faith, believe to be unlawful. We may share certain personal information when we believe that such release is reasonably necessary to protect the rights, property and safety of others and ourselves. We may also transfer personal information in the event of a corporate sale, merger, acquisition, dissolution or similar event.

Choices Regarding Your Personal Information

RO communicates and keep our customers up-to-date on promotions, offers, customer experience content and new products and/or services.

Once you provide your personal information, we may contact you through direct mail, e-mail or phone. We may continue to communicate with you through these channels unless you request to stop receiving these communications by opting out.

If you no longer wish to receive these communications, let us know by using whichever of the following methods is appropriate under the circumstances:

  • Follow the directions on an e-mail or direct mail marketing communication you receive from us.
  • Log in to your account and uncheck receive newsletters under account summary.

Until your requested change takes effect, you may still receive marketing communications from us.

In the event you may have opted not to receive marketing communications, you may still receive business-related communications such as order confirmations, product recall notices, and/or other organization-related communications.

Updating Your Personal Information

RO wants your personal information to be accurate and complete.

If you’ve created an account on RO website and you would like to update your name, address, phone number and/or e-mail information, you can update your online account information after logging into your account.

Security of Your Personal Information

When you are shopping online, we use reasonable security measures to protect the confidentiality of personal information under our control and appropriately limit access to it. RO cannot ensure or warrant the security of any information you transmit to us by e-mail, and you do so at your own risk.

Safe Shopping Policy on RifleOutfit

We use a variety of information security measures to protect your online transactions with us. The RO website uses encryption technology, such as Secure Sockets Layer (SSL), to protect your personal information during data transport. SSL protects information you submit via our Web site such as ordering information including your name, address and credit card number.

We also use SiteLock as our security software to perform daily scan to identify vulnerabilities and ultimately protect our website against malware, hackers, and other threats.

Choosing a Personal Password on RifleOutfit

When you create an account on RO website, you are required to establish a password. To maximize your level of protection, you should choose at least 6 characters, using a combination of both letters and numbers. You are solely responsible for maintaining the secrecy of your password and account information.

If you have questions or concerns about RO Privacy Policy, contact us by e-mail at